21.03.2012 .

RUSSIA MARKET OF CONSTRUCTION AND ROAD-BUILDING MACHINERY, MANUFACTURING AND IMPORT IN 2011

 , 2012 ., 1 (85)/ " "
WAS THERE ANY CRISIS? MANUFACTURING AND IMPORT OF CONSTRUCTION AND ROAD-BUILDING MACHINERY IN 2011
, AS MARKETING
 

 

The segment of crawler full-revolving excavators increased by 3862 machines in 2011, it is 3.5 times more than last year (in order to reach the level of 2008 30% are needed). Like in 2010 the leader is Hyundai – 968 machines are imported: 3.5 increment in relation to the results of 2010 and nearly 2 increment in comparison to 2008. Hyundai market share in the segment of new import machines amounts 25% for the last 2 years. The former excavator leader – Hitachi Company – has not returned its positions yet, but this year it has made a considerable step forward: 620 machines were imported, it is 8 times more than in similar period of 2010. Now Hitachi has 16% of the market instead of 7% last year. Among the companies that have less market shares we would like to mark JCB, Liebherr and LiuGong that exceeded their pre-crisis indices (supplied 179, 51 and 40 machines correspondingly).

The segment of imported wheel excavators even before the crisis was not very large. The situation remains. In general the import of this type of machinery increased three times in accounting period and amounted 683 pcs. (twice less than in 2008). The leading positions belong to Hyundai and Doosan companies that supplied 373 and 182 machines for the 9 months of the current year correspondingly (that is 3.4 and 2.6 times more than in 2010). Note that Doosan wheel excavators were supplied 1.5 times more than for 9 months of 2008. In relation to the last year market shares of these companies changed insignificantly (Hyundai – 55% increase, Doosan – 27% increase). Other manufacturers also significantly increased machinery supplies, but their contribution is minor in comparison to the others.

This year the most significant segment is wheel loaders: for the 9 months only 4222 machines were imported – nearly 4 times more than last year and by 8% more than in the most successful 2008. Thus, this year is a record. The Chinese returned to the Russian market after a short-term break. Note that «returned» is an understatement! 2011 can be called the year of Chinese loader without exaggeration. Practically all main players from China that were able to get their places in the sun (Russian sun) before the crisis significantly increased the supply volumes in comparison to the report period of 2008. It looks more impressive at the background of complete stop of loaders import from China in 2009 by the strongest players, such as XCMG, SDLG, Changlin, Foton, LiuGong, Lonking, XGMA.

Growth dynamics is not so impressive in road rollers segment as in the segment of wheel loaders and backhoe loaders. The segment showed double growth in relation to the last year result – 1212 machines were imported. A permanent leader is Hamm: 391 road rollers, growth amounts 2.65 times in relation to the period of 2010, market share increased from 25% to 32%. Then comes the main competitor Bomag.

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